![]() More than any single figure, he established intricately composed, surrealist photographic techniques, collages, and pictorial reappropriations as key ingredients of mainstream album art. ![]() It’s impossible to think of Pink Floyd independently of Thorgerson’s imagery- Dark Side and Wish You Were Here come to mind most immediately, but then there’s the cow from Atom Heart Mother, as well as the striking covers of Animals and Division Bell, among many others.Īlong with Pink Floyd, Thorgerson and Hipgnosis were central figures in the transition from 60s psychedelia to the expansive, million-selling radio rock that defined most of the 70s. Having started in the design field with his cover for Saucerful of Secrets and continuing his affiliation with the band through the 21st century, it’s not understatement to suggest that Thorgerson played a significant role in the visual branding of one of the world’s most successful musical acts. Over the years, that simple image has ascended to a rarefied iconic status known to few commercial trademarks: For millions, that prism refracting white light into seven colors evokes memories of listening to “Us and Them”, or attempting to sync “Speak to Me” up with the exact right point at the start of The Wizard of Oz. ![]() Storm Thorgerson, the co-founder of the UK design firm Hipgnosis who died at the age of 69 yesterday, is most widely known for his “prism” design for Pink Floyd’s 1973 album Dark Side of the Moon. ![]()
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